Troye Sivan Is Footloose and Free in ‘My My My!’ (VIDEO)
My, my, my, what do we have here?
Troye Sivan finally returned with new music early Thursday (January 11), releasing the smoldering music video for his moody, glossy new single, "My My My!"
Produced by Oscar Gorres (Taylor Swift, Britney Spears), the song, off Sivan's forthcoming spring album, is a sizzling, rhythmic synth-pop banger featuring sensual lyrics about giving in to passion: "Spark up, buzz cut / I got my tongue between your teeth / Go slow, no, no, go fast /You like it just as much as me..."
The video, meanwhile, sees Sivan let his inhibitions loose as he dances, thrusts and stomps his way across an industrial landscape, swaying in front of powerlines and moving wildly through abandoned buildings -- not unlike Kevin Bacon in Footloose (1984).
The Australian pop star's freestyle moves also draw comparison to another pop video featuring euphoric solo dancing: Robyn's "Dancing on My Own." And that's good thing: Everyone dances to their own beat, and Sivan has never seemed more emancipated and self-actualized than in "My My My!"
Coincidentally, “’My My My!’ is a song of liberation, freedom, and love," Sivan said in a statement. "Throw all inhibition to the wind, be present in your body, love wholeheartedly, move the way you've always wanted to, and dance the way you feel - hopefully even to this song!"
Watch up top.