
NBC Claims to Have Measured Netflix Ratings Data, and It Isn’t Great
Netflix has made no secret of how secret they keep any sort of “ratings” data for their original programming, a constant source of frustration to networks still under the Nielsen model, itself no longer a valid measurement of a given show’s audience. Now, NBC claims to have gotten a bit of payback, utilizing some unique approaches to measure Netflix’s overall viewers, and suggesting it on par with broadcast.